In honour of National Burger Day, we’re taking a look at some of the most creative and stylish burger packaging that’s been crafted by innovative designers.
These bold and imaginative designs just may leave you craving what delicious treats they’re made to contain!
Illegal Burger
Designed by Isabella Rodriguez for this famous burger joint in Oklahoma, USA, the visual identity of this packaging plays on the “criminal” aesthetic. With a contrasting colour palette, strong icons and a defined texture, it’s a whimsical take on wrapping up a burger and chips. Even the condiments packaging has been treated to match.
MOSES Restaurants
Designed by Tomer Zakai and Fogel Ogilvy for this popular chain in Israel, variations of the bold packaging have been made for everything from their legendary Artburger to chicken strips. Intended to create a happy and joyous feeling that diners associate with the restaurant, it uses vivid colour and cartoonish graphics.
Hot Dang
Fresh and fun, these packages are designed for an all-natural veggie burger company in America. Stark white boxes feature brightly coloured wraparound labels and graphic typography, to covey a sense of clean fun. This creative and stylish burger packaging was crafted by Make and Matter in Texas, USA.
Togo Burger
Designed to make a takeaway meal ultra-convenient, Togo Burger’s packaging carries a burger, chips and a drink. Reducing volume by up to 50%, it’s crafted to be secure, practical and carried with one hand.
Cheeseburger Couture
A fun way to wrap presents – particularly boxes and books – is this wrapping paper printed to look like the elements of a perfect cheeseburger. Designed by Sarah Fay and Justin Colt of New York City, USA, it’s part of the Gift Couture Kickstarter campaign. What better way to give presents to the burger fan in your life?
English
They certainly make the traditional approach look boring! I particularly like the Illegal Burger packaging – really bold and iconic.
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